Cookie &
Tracking Policy.

Last Updated: August 2026

This policy explains how WOWAZU uses browser storage and optional measurement on wowazu.com. Our preference is to keep the public site useful without making analytics a condition of access.

1. Essential storage

The site stores a small consent preference in your browser so it can remember whether you selected analytics or essential-only mode. This is necessary for the cookie controls themselves to work. Essential mode does not load Google Analytics or Vercel Analytics.

2. Optional analytics

If you select “Accept analytics”, WOWAZU loads:

• Google Analytics 4, using measurement ID G-CSSWKFW5N9
• Vercel Analytics for aggregated site measurement

These services help us understand page visits, referral context, approximate region, device or browser characteristics, site performance and meaningful interactions such as starting a conversation or completing a build enquiry. We do not send the contents of your build enquiry form as a marketing event.

3. Marketing events

The public site records a small set of funnel events only when optional analytics is enabled: page views, key calls to action, WAZAP entry clicks, and successful build enquiry submission. Event properties are limited to non-sensitive context such as page placement and enquiry source or type.

4. Your choices

You can choose “Essential only” to reject optional analytics, or use the “Manage cookies” control at the bottom of the site to change your choice later. You can also clear WOWAZU site data in your browser. If your browser sends a Do Not Track signal, WOWAZU defaults to essential-only mode.

5. Third-party services

Google and Vercel process the optional analytics data under their own terms and privacy documentation. WOWAZU does not use this measurement layer for advertising or sell visitor data.

6. Contact

Questions about this policy or your data can be sent to build@wowazu.com. For broader privacy information, see our Privacy & Data Policy.